Alatalo Bros

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Project Overview

Alatalo Bros have a building history spanning 30 years and a reputation as a progressive property developer. They are a family owned and operated business with offices in two locations - Albury/Wodonga and Wagga Wagga. We had two aims with this project - to improve the customer’s online journey when researching Alatalo Bros; and position Alatalo Bros as trusted land developers. As Alatalo Bros build houses and develop land, we suggested that separating these two functions was a good strategy. This involved coming up with the idea of having two separate brands - Alatalo Bros (quality builders) and Alatalo Land (land developers). With the creation of the two separate brands, our next job was to design and develop the websites.

Alatalo Bros Website

The Alatalo Bros website focuses on the building side of the company. It is an interactive, modern website, with a clean and fresh design. The layout allows for easy navigation and use. The user can easily browse their selection of ready made homes, or get in touch with the Alatalo team to begin the process of a Custom Home. The website provides many examples of the workmanship of Alatalo with case studies, display homes and a gallery feature. The information is clear and concise, guiding the user through each process and helping them to start the journey of building their new home.

Alatalo Bros Website

The Alatalo Bros website focuses on the building side of the company. It is an interactive, modern website, with a clean and fresh design. The layout allows for easy navigation and use. The user can easily browse their selection of ready made homes, or get in touch with the Alatalo team to begin the process of a Custom Home. The website provides many examples of the workmanship of Alatalo with case studies, display homes and a gallery feature. The information is clear and concise, guiding the user through each process and helping them to start the journey of building their new home.

Alatalo Land Website

This Alatalo Land website focuses on their available land which people can purchase to build their home on. This website showcases their individual estates on offer, providing information about the location, the available lots and more. The design of the website is clean and modern, a brother site to the Alatalo Bros site. The use of whitespace effectively allows the images of the locations to pop, to be the feature of the website. Video elements provide an interactive touch that allows the user to get a true idea of each estate. The interactive map allows the user to easily select a block that they are interested in to get the sizing information, price and more. The user is guided through the simple process of finding the block they are interested in, and getting in touch with Alatalo to being the purchasing process. There is plenty of information provided about the process, to ensure that the user understands what can be expected and how everything will work.

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